International development of a new design and product line for Deluxe Streetwear in Utah, commissioned by Brittany Star of Bulldog Utah to expand the store's offer with apparel and accessories rooted in an urban identity.
Gallery
The project, in images.
7 selected pieces
Information
Essential details.
Category
Product Design · Streetwear & Merchandising
Year
2022
Client
Brittany Star · Bulldog Utah
Location
Utah, Estados Unidos
Role
Collection design, illustration, product adaptation and production preparation
Tools and capabilities
Adobe Illustrator
Adobe Photoshop
Digital illustration
Apparel design
Streetwear graphics
Logo adaptation
Color separation
DTF preparation
Embroidery adaptation
Product mockups
Outcome
An international merchandising proposal with multiple graphic families and commercial applications, prepared to turn urban-culture references into differentiated products under the Deluxe Streetwear identity.
